In a world that changes as quickly as that of hotel revenue management, all revenue managers worth their salt know the true value of ongoing, up-to-date and relevant training.
While Online Travel Agencies (OTA), like Booking.com and Expedia, can be extremely effective distribution platforms metasearch engines, including Google Hotel Ads, TripAdvisor and Trivago, have become huge players in the hospitality industry.
Your property management system (PMS) is the front desk and central hub of your hotel’s operations enabling you to deliver a seamless guest experience. It processes everything from guest reservations and guest information to check-in and check-out times, room rates, and billing.
Small changes to your revenue strategy can help you to attract different customers. Here are some hints and tips to re-position your hotel as family friendly.
Baffled by all the jargon that revenue managers seem so fluent in? Here's our easy-to-understand A-Z glossary of revenue management terms to explain everything from ADR to Yield.
The hospitality industry is fast-paced so your hotel revenue management strategy must be informed, dynamic and responsive and keeping tabs on your competitors is an essential element of this.
In a fast-changing world, revenue managers must constantly reappraise their skills in order to adapt to evolving commercial environments.
How can hotels look beyond the basic demographic approach of segmenting customers into different groups, to use more sophisticated strategies to target customers as a unique individual and not a mere constituent of a larger cohort.
Competing may feel daunting, but there are various tactics that can help you side-step the OTAs and generate direct bookings.
Running a hospitality business is tough, making sure your hotel is running smoothly whilst the table cloths remain white can be a major challenge if you haven’t got the time or skills to look at revenue analysis properly. Here's our top five reasons any hotel should use revenue management solutions within their business model.