Understanding Hotel Distribution

Course Description

Hotel distribution can be complex to understand.  In hotel revenue management, a clear understanding of hotel distribution can improve the performance of the hotel, but where do you start?  This course breaks down the customer journey to give you a clear understanding of the path to purchase your hotel rooms via various methods, and the associated technology involved.

Key learning objectives:

Upon completion of this course, you should be able to:

• Understand the technical distribution set up for your hotel.
• Learn how different distribution channels work.
• Be able to troubleshoot and spot reservation errors.
• Understand what makes customers book and behave in a particular way.

Who is this course for?

This is an entry level course ideal for beginners, and is aimed at providing a basic understanding of how hotel distribution works.

How long does the course last?

This course should take approximately 1.5 hours to complete.

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